JO1 and Sanrio form a long-awaited tag team to develop a new JO1 original character! "JO1 x Sanrio new character development project" started!
The project "JO1 x Sanrio New Character Development Project" to develop new characters with JO1 and Sanrio has been decided!
This project combines JO1's creative sensibility with Sanrio's comprehensive entertainment power, and each JO1 and Sanrio create new characters together.
JO1 announced the start of the project at “2022 SANRIO FES” held at Pacifico Yokohama North on Sunday, June 12th, and released a teaser video of the project on JO1’s official YouTube channel at 19:30.
In the future, we plan to distribute a program “JO1 x Sanrio New Character Development Project” closely related to this project on the JO1 official YouTube channel.
■ JO1 becomes a company employee!? JO1's official YouTube channel has started delivering a program closely related to the project!
A program closely related to "JO1 x Sanrio New Character Development Project" will be distributed on the JO1 official YouTube channel.
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After the teaser video is released at 19:30 on Sunday, June 12th, it will be distributed sequentially.
<Program title>
“JO1 x Sanrio New Character Development Project”
<Synopsis>
JO1's office workers belonging to the marketing department of "JO1 Creative Company" were entrusted by JO1 with "planning to feel closer to JAM (JO1's fans)" and came up with the idea of "creating JO1's alter ego character". increase.
Sanrio, who has created various characters such as "Hello Kitty", will work together to create that character.
Please look forward to whether they will be able to successfully complete the planning and what kind of character will be born from the chemical reaction between JO1 and Sanrio.
■Project Official Site・Various SNS Open!
